The Document Folder the Perfect Closing Gift

Document Folder for Closing Gifts

Less Expensive than some Closing Gifts, but Just as Thoughtful

Black document folder with Realtor logoAt a loss at what to give your clients at closing? Whether they be buyers or sellers, many suggest that you should always give them something to remember you, and to remember the transaction you did with them.

Of course, there is an equal amount of industry professionals who will argue that excellent service is what the Realtor, or real estate professional brings to the table, so why give a client a gift. I will leave that discussion for a later date.

Also, another way to look at it, it gives you a chance to give them something at the end of the closing, and offers a good segue to thank them for their business at the same time.

Plus, many of the available document folders on the market have a business card holder, so you can put your card right there. In the future, when they sell or buy, it may increase the odds of them calling you first.

There are various types on the market, from the less expensive vinyl, to the much more expensive leather, or leatherette. Personally I stick to the vinyl like this one here.

Of course no matter what you choose, it will almost always be well received. Some of the better prices that I have seen have been not from my local Board, but instead through Amazon. Of course in most cases shipped free, direct to your home or office.

Some of the links above will take you to Amazon through my Affiliate account, and though I may get a small fee for most items you may buy, you still get the same great pricing from Amazon. The fee just offsets the cost of my website. I thank you in advance for shopping, bookmarking this site, and shopping using my links often.

 

Support the LGBT Community

Bulk of Gay Pride Flags 50 Count

Show Your Support during Pride Month

The month of June is Gay Pride month, and what better time to show your support of your local LGBT community. Many cities, including my own have Pride Parades, and this may be a super marketing idea to try, and also show your support for the LGBT community where you live, and work.

Bulk Gay flags are pretty reasonable, and are available on Amazon, and other retailers. You can buy in quantities of 25, 50 or even more units. They are priced very reasonable, and are a great show of support, and will be well received.

The marketing idea would be to order an adequate quantity to “cover” the area you plan to attend in, then provide these to your fellow parade watchers. You want to order, more than a few since you certainly don’t want to be seen as being stingy, or slighting a parade watcher.

How do you use them to market your real estate business? I would suggest perhaps taping a business card to the stick. Another idea could be to hand the attendee a card, or even better hand out a business card magnet, and also a flag to the parade goer.

These small, and inexpensive tokens of support will be a great conversation starter first and foremost. You will be watching the parade anyway, why not do so with people who are glad that you are there participating with them. Them, and you waving their gay flags as a sign of support.

Also, long after the parade is over, the card and/or magnet will find its way to the wallet, or perhaps refrigerator of the parade goer. The attendee will know that you support the local LGBT community, and may share your name with their friends, and family who may be in the market to buy, or sell a home.

You can buy a great selection of flags of various styles, and quantities on Amazon. The links below, and in the post above, are my Amazon Affiliate links, and I do earn a small fee with each purchase. However, you don’t pay any more for the item, and the fee collected does help me pay for my website, so I can continue to offer it for free.

Shop Gay Pride Flags in Bulk


Shop other Gay Pride Accessories & Decor by Clicking Here

Breaking News Facebook Newsfeed Updates

Breaking News Facebook Newsfeed Updates

Why You Should Stop Freaking Out About Algorithms

Facebook announced changes to their algorithm for the Newsfeed today, that is sure to impact many forms of advertising, including those of real estate professionals.

The changes to the Facebook Newsfeed appears to be a substantial one, and according to my sources, appears to already be coming into being. A suggestion would be to review your advertising analytics on Facebook, and confirm what impact it is having, if any.

The video below goes into more detail on changes, the impact, and potential pluses, and negatives of the change. Protect your advertising budget, and make sure you are staying on top of these, and other Facebook advertising changes.

Click image below to see the video.

 

Cinematic Real Estate Video with DJI Products

Cinematic Real Estate Video with DJI Products

Using Stabilization and Drones to Market Real Estate

I am a huge fan of DJI products. Since buying my DJI Osmo early last year, I continue to be amazed with the many uses it has in my real estate business.

Some of my Realtor colleagues have ventured further than I, and have bought DJI products such as drones, and the like. After their FAA licensing, they use the drones to do amazing video montages of their luxury listings, and those that overhead, and aerial shots would help market.

This short video shows some of the uses, but there are many others. Not only for  your business, but also personal uses at home, and with your family and friends.

Want to view the entire line of DJI products, click here. Interested in drones for your business, or personal use, you can see reviews here.

Want to step up your real estate marketing game, and start using professional photography products, click here to view the entire line offered by Amazon. (please note that I am an Amazon affiliate, and though I do get a small fee, you still get the same great pricing you always get from Amazon).