7 Best Passive Marketing Ideas for Real Estate

7 Best Passive Marketing Ideas for Real Estate

There are a multitude of passive ideas to help you in the marketing of your real estate business, but these are seven of the best. All can be had for a minimum of cost depending on which route you take, and you can have most in hand, in days, if not hours.

  1. Shirts, hats, scarves, workout gear – any clothing that will passively advertise that you are a Realtor, or real estate professional.
  2. Mugs, cups, and various kitchen items – these are must to have for yourself, and make a great gift for clients, and farm prospects.
  3. Pens, pencils, and other office products – great for your own desk, but like mugs, make great gifts to give to clients, and prospects so you are always out in front of them.
  4. Bags and carry-alls – a great item to use at the store, farmers market, or just to and from the office. Not only can you use one to passively market your business, but you can have them branded to your business to market yours. A great gift for clients, and prospects alike.
  5. Jewelry for men and women – there are a LOT of items in this category, and all make a great way to market your real estate business, and your success.
  6. Automobile items – you can passively market your real estate business, by using such items as license plate holders, stickers for the car, and even car wraps. Driving your farm, or a new neighborhood, everyone will identify with you being a Realtor, or real estate pro.
  7. The last item is a great way to passively market your business, after the sale. Letting your clients friends, family and colleagues know who helped them buy or sell their home, and in hoping they may call you as well. Items such as cutting boards, plaques, various artwork and other client gifts.

These are just a few of the creative ways that you can market your real estate business, and not spend a lot of money doing it. For more ideas, bookmark this website, for future articles on marketing your real estate business. For more real estate marketing products available, and delivered to your home, please click here.

Have other suggestions, items you use, or ideas of items that you suggest Realtors might use? Post them in the space below.

Shoe Covers – A Must Have for Your Next Open House

Realtor Shoe Covers - Marketing

Luxury Shoe Covers Shoe Covers - A Must Have for Your Next Open HouseShoe covers are a must have for any open house you may host, or brokers open. Many agents neglect to offer these at the door, and in the end they may have made a big mistake. A mistake that sometimes can cost a LOT of wasted time, and even sometimes a LOT of money spent by the agent.

When hosting an open house, you should always have a supply of these on hand. Most are sized for multiple size shoes, and are very easily slipped over an agents existing shoe. They are somewhat grippy, very durable, and will allow you to continue a smooth flow of visitors in the home. Without them, you may want to ask each guest to remove their shoes, and that request can delay, or even dissuade a visit.

Another great time to have these shoe covers on hand is when you plan to visit homes, especially in inclement weather. Keep a supply in your trunk, and when showing homes present them to your clients to wear into the home for the showing. What an easy way to make a great impression, when you show you care enough for a fellow agents clients home, to protect it from leaves, and dirt being tracked in.

Also, if you really want to impress, bring your own pair of booties to your next listing appointment. Offer at the door to put them on, and watch your potential clients eyes light up. By offering to cover your shoes, you are showing your respect for their home. That will speak volumes in helping them to decide who to hire to list it. It also allows you an unusual way to get the conversation started when you visit.

Remember, when you protect someones home by wearing disposable shoe covers, you not only protect the home, but also protect your reputation.

Do you currently offer these to your clients, or utilize them at your listings? If so, what do your clients think about this great way to protect the home? Post your comments or suggestions below in the space provided.

Shop Amazon for Shoe Covers & Accessories


Shop Amazon for Open House & Showing Items