Make Your Next Brokers Open or Open House a Success
Open Houses are the bread and butter of most real estate professionals, and Realtors business models. They are a great way to market a home, market your business, and also a great way to meet new buyers, and sell the home that you are hosting open. They are usually a win-win proposition, that is if you don’t mind giving up most of your Saturday, or Sunday, and if you plan ahead by having the right marketing materials.
I have learned in my own business, that I can do my open houses like everyone else, and have a minimum number of people attend, or I can try to be creative, and really have a lot of people show up. The more eyes, the better chance of selling the home, or picking up a new client. My attitude is, if I am giving up my time, and my energy, then I need to be rewarded.
Brokers Opens on the other hand are a great way to introduce the home to the market, and also to your fellow Realtors. Offering food and/or drink are the norm, but not a necessity. May of the supplies you would need for either a Brokers Open, or Open House would be the same, except your food and beverage supplies would most likely vary.
Anyway, these are some great items that are available right now on Amazon, click the images to see reviews, photos, and the latest pricing.
Open House & Brokers Open Signs
Open House and directional signs are a must for a successful open house. These are some that I have used, and those that I would want to try very soon, or have seen used by other Realtors.
Guest Books – Make sure Your Guests Register
To have a successful open house, you should always have a guest book of some kind available, both to take names of those visiting to follow-up with, and also for security of the home. There are many types available, find one that matches your style of personality.
Balloons for Your Open House
Balloons are a traditional method to grab attention to your open house, and to draw attention to the directional signage that you use to get your guests there. Kids love them too, if you
Open House Banners
Want to make yourself stand out, these banners are really effective, and will make you stand out in the market.
Open House & Brokers Open Directional Signage
Don’t forget to have adequate signage to get your fellow Realtors, and your future clients to the home that you are hosting open. You can never have too many, unless local restrictions say not to. Nothing worse than getting a call from a future client who has gotten lost trying to get to your listing.
Open House & Brokers Open Shoe Covers
Supplies for Your Brokers Open
One of the more pleasurable we do as Real Estate Professionals is tour the homes that our colleagues list for sale, and often times we get to do that during Brokers Opens. Always a good time, especially when done well.
When you are hosting, it is even more important to make sure you have the proper supplies available, to allow for quick set-up, and take-down. Remember, in real estate time is money!